Stakeholder Engagement

To date, both stakeholder from within and outside the sheep industry stakeholders have participated in the first two stages of a three-stage consultation process led by the Sheep Sustainability Steering Group (Sheep SSG). Stage 3 is currently in progress, and all stakeholders are invited to provide feedback on the current draft of the Framework via an online survey.

Comprehensive engagement with stakeholders is required to help build a Framework that is widely supported and fit for purpose. The consultation approach for the Framework is based on the principles of the International Association of Public Participation (IAP2).

The IAP2 approach categorises stakeholders into five levels (inform, consult, involve, collaborate, empower) according to the level of engagement required, based on their interest and influence. The consultation approach has additionally been informed by the AA1000 Stakeholder Engagement Standard (AA1000SES). This is a broad framework used in the assessment, design, implementation and communication of quality stakeholder engagement.

  • Stage 1

    Stage 1 of the consultation process (Develop) involved taking draft elements of the Framework to key industry stakeholders, including industry policy groups, advocacy groups and service providers, as well as the Department of Agriculture, Water and the Environment. This stage was completed in March and April 2020 and its findings were used to shape this First Draft Sheep Sustainability Framework.

  • Stage 2

    Stage 2 (Design) involved taking the First Draft Framework to industry stakeholders as well as customers, retailers, special interest groups, government and investors for additional development. A series of online discussion forums was conducted in June.

  • Stage 3

    Stage 3 (Decide) is currently in progress, and involves asking for feedback on the Second Draft Framework via an online survey. Stakeholder responses will further refine the document to produce the final Sheep Sustainability Framework.

Stage 1

Stage 1 of the consultation process (Develop) involved taking draft elements of the Framework to key industry stakeholders, including industry policy groups, advocacy groups and service providers, as well as the Department of Agriculture, Water and the Environment. This stage was completed in March and April 2020 and its findings were used to shape this First Draft Sheep Sustainability Framework. In general, stakeholders were very supportive of the initiative and generously gave their time to provide perspectives and insights.

Stage 2

Stage 2 (Design) involved taking the First Draft Framework to industry stakeholders as well as customers, retailers, special interest groups, government and investors for additional development.

Consultation with stakeholders will continue to be instrumental in developing and maintaining a robust Framework that is instructive, relevant and impactful.